Get found on AI searches, not just Google

Search is changing.

Instead of Googling "best transport company in Malaysia", more and more customers are asking ChatGPT, Perplexity, Gemini, and Copilot.

The AI does the searching for them. It reads dozens of websites, ranks the best ones, and gives one answer.

If you're not in that answer, you're invisible.

Wait — is this GEO? AEO? AIO?

Depending on who you ask, this gets called GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), or AIO (Artificial Intelligence Optimization).

They're all trying to describe the same thing — how to make your business show up when AI is doing the searching. We call it AI SEO because that's what people actually type into Google when they're looking for it.

We wrote a longer breakdown of the terms if you want it: SEO vs AEO vs AIO vs GEO.

What most SEO agencies miss

Traditional SEO optimises for what humans search — "plumber near me", "clinic Shah Alam", "transport KLIA".

But AI doesn't search that way. When someone asks ChatGPT "best transport company in Malaysia for airport transfers", ChatGPT runs its own searches in the background using its own query patterns — different phrasing, different structure, different sources it trusts.

Most agencies only target the human queries. So even if you rank #1 on Google, ChatGPT can still completely ignore your website because it doesn't match how the AI searches for answers.

How we do it

We look at what the AIs are actually searching on your customer's behalf. Then we optimise your site for those searches.

• Reverse-engineer AI queries. We watch what ChatGPT, Perplexity, Gemini, and Copilot search for when someone asks about your industry — the actual background queries they run.
• Map the patterns per AI. Each AI phrases queries slightly differently and trusts different sources. We map what each one looks for.
• Rewrite your content to match. Natural-language phrasing, entity relationships, question-based headings, structured data — all the things AI parses when deciding who to cite.
• Add schema and structured markup so AI understands who you are, what you do, and why you're trustworthy.
• Monitor across every major AI — ChatGPT, Claude, Perplexity, Gemini, Copilot, and Google AI Overviews. We track when your business gets cited and where you're still invisible.

The end result: when the AI does its research, it finds you first — and recommends your business as the answer.

What you actually get

Every AI SEO engagement includes:

• AI query pattern research across ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews
• Content restructuring to match how AIs read and cite sources
• Schema markup optimised for AI understanding
• Entity and author markup so AI trusts you as a source
• Ongoing monitoring — we track when your business gets cited in AI answers
• Bundled with our regular SEO service — traditional Google ranking + AI SEO, no separate fee

Related reading: how to optimise your website for AI search engines.