23 MARCH 2025

Social media ads vs SEO

If you’re running a business, you’ve probably asked yourself:

“Should I spend money on Facebook & Instagram ads, or should I focus on ranking on Google?”

Great question.

But here’s the real answer:

It depends.

➡️ How fast do you need results?
➡️ How much are you willing to spend?

Let’s break it down.

Social Media Ads – Fast Results, But You Better Have Deep Pockets

Social media ads (Facebook, Instagram, TikTok) can get you leads fast.

But they also come with a catch:

❌ When you stop paying, you stop getting traffic.
❌ Costs keep increasing. The more businesses advertise, the higher the price.
❌ Low-quality leads. People who clicked on your ads might not be ready to buy, or even interested.

💡 When should you use social media ads?

• If you need instant traffic & sales.
• If you have a big budget for testing & optimizing.
• If your offer is visually appealing (like food, fashion, or gadgets).

SEO – Slower, But The Gift That Keeps on Giving

SEO (Search Engine Optimization) helps you rank higher on Google without paying for ads.

✅ Once you rank, traffic is FREE – Unlike ads, you don’t have to keep paying.
✅ Higher-quality leads – People searching on Google are actively looking for solutions.
✅ Long-term growth – A good SEO strategy compounds over time, bringing in consistent leads.
✅ Lower costs – Maintaining SEO is cheaper than running ads.

❌ The downside? SEO takes time. You won’t rank overnight. But if done right, you’ll have a 24/7 traffic machine.
❌ You need expertise to rank. SEO is complex and always changing. You need to stay updated to rank well.

💡 When should you focus on SEO?

• If you want long-term results without constantly paying for ads.
• If you want higher-quality leads who are actually ready to buy.
• If your business is local and you need to show up on Google Maps.

So... Which One is Better?

There's no one-size-fits-all answer.

Like we said at the start: it depends.

🚀 Want fast results? Run ads.
🏆 Want to build long-term traffic that doesn’t rely on spending? Go with SEO.

My recommendation?

✅ Start with SEO first.

It's significantly cheaper (if you use us) in the long run and builds a solid foundation for your business.

Then, once you have a steady stream of organic traffic, use ads to scale.

💡 Smart businesses use BOTH.

What Now?

Not sure how to get started on running SEO for your business?

🚀 We help businesses rank higher on Google & get more leads – without paying for ads forever.

✅ SEO-optimized websites that rank on Google
✅ Google Business Profile optimization for local search
✅ Proven strategies to get more organic leads

🔗 Contact us below to get a FREE SEO audit and a FREE new website draft.

Ads burn money but get results quickly.

SEO builds assets but takes time to see results.

Which one are you choosing? 🔥